Last Updated: 7 July 2026
Privacy Policy
Welcome to CaftanX Empire Sdn. Bhd. (“CaftanX”, “we”, “our”, or “us”). We are committed to protecting your personal information and respecting your privacy in accordance with the Personal Data Protection Act 2010 (PDPA) of Malaysia.
As a fashion brand designed for modern Muslimah, we value the trust you place in us when shopping through our website. This Privacy Policy explains how we collect, use, disclose, store, and protect your personal information whenever you visit or make a purchase through our website.
By accessing or using our website, you acknowledge that you have read and understood this Privacy Policy.
1. Information We Collect
When you visit our website, place an order, or communicate with us, we may collect the following types of information.
Personal Information
This may include:
- Full Name
- Mobile Phone Number
- Email Address
- Billing Address
- Shipping Address
Order Information
When you place an order, we may collect:
- Products purchased
- Order amount
- Order history
- Delivery preferences
- Payment status
Payment Information
Payments are securely processed through our third-party payment providers.
We do not store your complete credit card information, banking credentials, or payment passwords on our servers.
Technical Information
When you browse our website, certain information may be collected automatically, including:
- IP Address
- Browser type
- Device information
- Operating system
- Referring website
- Date and time of access
- Pages viewed
- Website interactions
2. How We Use Your Information
Your information may be used for the following purposes:
- Processing and fulfilling your orders
- Preparing and shipping your purchases
- Verifying payments
- Responding to customer enquiries
- Providing after-sales support
- Processing exchange requests
- Improving our products and services
- Enhancing website performance
- Detecting fraudulent or suspicious transactions
- Conducting internal business analysis
- Sending important order updates
- Sending promotional emails and marketing communications (where consent has been provided)
3. Email Marketing
If you voluntarily subscribe to our mailing list or provide your email address during checkout, we may occasionally send:
- Product launches
- Exclusive promotions
- Campaign announcements
- Special offers
- Brand updates
You may unsubscribe from our marketing emails at any time by clicking the “Unsubscribe” link included in our emails.
4. Cookies and Tracking Technologies
Our website uses cookies and similar technologies to improve your browsing experience.
Cookies help us:
- Remember your shopping preferences
- Improve website functionality
- Analyse visitor behaviour
- Measure advertising performance
- Deliver personalised advertisements
You may disable cookies through your browser settings. However, some website features may not function properly if cookies are disabled.
5. Analytics and Advertising Technologies
To improve our services and marketing effectiveness, we use trusted third-party technologies, including:
- Meta Pixel
- Google Analytics
- Microsoft Clarity
These tools help us understand:
- How visitors use our website
- Which pages are most popular
- Advertising campaign performance
- Website usability
- Customer browsing behaviour
These technologies may collect information such as:
- Pages visited
- Time spent on pages
- Click behaviour
- Device information
- Browser information
- Anonymous identifiers
This information helps us improve customer experience and provide more relevant advertisements.
6. Sharing of Personal Information
We respect your privacy and do not sell or rent your personal information.
However, we may share your information with trusted third parties only when necessary, including:
Payment Providers
To securely process payments.
Courier and Logistics Partners
To deliver your orders.
This includes:
- Name
- Mobile number
- Delivery address
Technology Service Providers
Including website hosting, analytics, marketing platforms, and email communication providers.
Legal Authorities
Where required by Malaysian law or where necessary to protect our legal rights.
7. Data Security
We implement reasonable administrative, technical, and organisational security measures to protect your personal information against:
- Unauthorised access
- Loss
- Misuse
- Alteration
- Disclosure
While we take reasonable steps to protect your information, no method of internet transmission or electronic storage is completely secure. Therefore, we cannot guarantee absolute security.
8. Data Retention
We retain your personal information only for as long as reasonably necessary to:
- Complete your orders
- Provide customer support
- Meet legal obligations
- Resolve disputes
- Maintain business records
When your information is no longer required, it will be securely deleted or anonymised where appropriate.
9. Your Rights
Under applicable Malaysian laws, you may request to:
- Access your personal information
- Correct inaccurate personal information
- Update your personal information
- Withdraw consent for marketing communications (where applicable)
To make any request, please contact us using the details provided below.
10. Third-Party Websites
Our website may contain links to third-party websites or services.
We are not responsible for the privacy practices, policies, or content of third-party websites. We encourage you to review their respective privacy policies before providing any personal information.
11. Children’s Privacy
Our website is intended for individuals aged 18 years and above.
We do not knowingly collect personal information from children. If we become aware that personal information from a child has been collected without appropriate consent, we will take reasonable steps to delete such information.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our business operations, legal requirements, or website functionality.
Any updates will be published on this page together with the revised “Last Updated” date.
Your continued use of our website constitutes your acceptance of the updated Privacy Policy.
13. Contact Us
If you have any questions regarding this Privacy Policy or how your personal information is handled, please contact us.
CaftanX Empire Sdn. Bhd.
Email: caftanxhq@gmail.com
WhatsApp: +60 18-576 2865
Return Address:
No. 10-2, 2nd Floor
Jalan 14/48A
Sentul Raya Boulevard
51000 Kuala Lumpur
Malaysia